Page 20 - Bullion World Volume 02 Issue 08 September 2022
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Bullion World | Volume 2 | Issue 09 | September 2022


















           Established in 1960, BVC Logistics   With the sheer size of customers   anyday. Book pickups, register
           is India’s largest secure logistics   across the globe and the volume   complaints, make changes to their
           enterprise, securing over 50% of   of high value goods being handled,   bookings, know the status of their
           India’s international & domestic   it was highly imperative to create   shipment and so much more. Most
           trade of diamond and jewellery.   a seamless interface for customer   of all, it has allowed BVC and its
           BVC has carved a niche within     interaction. For this, the integration   customers to come closer to
           high-value goods logistics and    of technology and continued digital   each other and ensure seamless
           is acknowledged as a stalwart in   transformation within the company  communication, especially when
           valuable asset movement solutions   was key. Hence, BVC introduced   a custom shipping solution is
           & is the most preferred logistics   WhatsApp as a primary medium of   required.
           partner for the industry. It is on a  communication with its customers.
           mission to scale rapidly and set   The pilot project was successfully   BVC will also add multiple features
           global benchmarks in high value   completed and today is used by    to its WhatsApp channel and will
           logistics.                        over 500 customers globally to    eventually become a channel for
                                             interact with BVC on a daily basis.   the industry to know more about
           BVC has grown exponentially,      These 500 customers have switched  government policy changes, import
           expanding their offices, team,    to WhatsApp completely and have   duty related changes, logistics real-
           solutions and customers and       eliminated email as a medium of   time information and much more.
           are now trusted by over 30,000    communication with the company.   BVC aims to continue on its path
           businesses through the jewellery                                    of digital transformation and will
           value chain consisting of miners,   The BVC bot on WhatsApp has     roll out many such features that
           manufacturers, wholesalers,       increased the efficiency of jewellers   are directly connected to customer
           retailers & e-tailers. BVC has grown   for their pickups, pricing   happiness in the coming days. The
           from 8 cities in 2013 to over 500   and service information. Pickups are  Brand aims to ensure that shipping
           cities, servicing over 10,000 pin   automated for existing customers   remains the competitive advantage
           codes in India and across 130     via BVC Bot and jewellers who seek   for its 30,000 customers globally.
           countries for secure logistics.   secure logistics solutions are guided
           Today, the company today has      through by BVC’s automated bot to  - BVC Logistics
           become synonymous with logistics   connect to the right person in 3
           and security in the jewellery     clicks which converts several hours
           industry covering end-to-end      & days of waiting time to seconds.
           logistics, security, investments and   It took a total of 4 weeks for the
           technology under its wings. From   company to roll out this pilot project
           having a team of less than 200,   and completely integrate WhatsApp
           BVC has grown to more than 1500   into the system, communicate it to
           individuals across India, Singapore   customers and onboard them.
           and Hong Kong. BVC has also
           expanded its verticals to secure   The Whatsapp bot has enabled
           solutions for luxury goods & Fine   customers with the ability to
           Art.                              communicate with BVC anytime,





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